This helps customers browse our broad selection-including movies, TV shows, sports, and premium channels-and find what they’re looking for quickly and easily,” said Amazon in a press release. “We are introducing a redesigned, simplified main navigation menu that is easily accessible. Gone is the old top navigation bar in favor of an all-new vertical navigation bar, similar to Netflix, Disney Plus, and other popular streaming services.
This new update aims to bring the most significant changes to the app in its history. If you’ve ever used the Amazon Prime Video app on Apple TV, you’ll understand how clunky, outdated, and outright unintuitive it was. Today, Amazon has announced that the redesigned Prime Video experience will be launching on Apple TV later this week through an update via the App Store. Back in July, Amazon announced plans to redesign its Prime Video app for Apple TV, FireOS, Android, iOS, and Web.
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